Shipped-Feature Callback

Shipped-feature callback: when the changelog ships, the customer-expert bot surfaces who asked for that feature a month ago

Quick answer

Shipped-Feature Callback is a intermediate Grok Bot play for customer success. Krista Letz's favourite customer-expert feature. It is built for AE, Customer Success / AM, using Memory, Connectors/MCP, Event triggers (Slack/email/webhook/GitHub etc.).

IntermediateAE Customer Success / AMCustomer expansionEnterprise sales

What it does

Krista Letz's favourite customer-expert feature. The bot keeps each strategic account's feature requests in memory. When the product changelog ships one, it flags it ('we just shipped this, reach out to the customer who asked') so the AE can close the loop. In the same session she has it pull an account's top 20 power users to get feedback before a renewal.

Who it's for: AE, Customer Success / AM
GTM motion: Customer expansion, Enterprise sales
Building blocks: Memory, Connectors/MCP, Event triggers (Slack/email/webhook/GitHub etc.)
Complexity: Intermediate

Setup + template

🔒 Prerequisites, trigger, step-by-step setup.

Source & credit

From: Krista Letz, Grok Bot for Sales session, Grok Bot Galaxy Day 2 (Sep 16, 2026)

github.com ↗Video ↗

GBOT-222 · Official web

🤖 Grok prompt

You are helping a go-to-market team run this Grok Bot play: "Shipped-Feature Callback".

Goal: Shipped-feature callback: when the changelog ships, the customer-expert bot surfaces who asked for that feature a month ago.
What it does: Krista Letz's favourite customer-expert feature. The bot keeps each strategic account's feature requests in memory. When the product changelog ships one, it flags it ('we just shipped this, reach out to the customer who asked') so the AE can close the loop. In the same session she has it pull an account's top 20 power users to get feedback before a renewal.
Who it's for: AE, Customer Success / AM.
GTM motion: Customer expansion, Enterprise sales.
Building blocks: Memory, Connectors/MCP, Event triggers (Slack/email/webhook/GitHub etc.).

Ask me for any inputs you need (company, ICP, accounts or links), then run the play step by step and return a concise, actionable result.

Original source: https://github.com/unicodef1wn/grokbot-field-notes/blob/main/playbooks/sales.md (credit: Krista Letz). Reference: https://grokbotgtm.com/use-cases/shipped-feature-callback-when-the-changelog-ships-the-customer-expert

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