# Shipped-Feature Callback

> Shipped-feature callback: when the changelog ships, the customer-expert bot surfaces who asked for that feature a month ago

Krista Letz's favourite customer-expert feature. The bot keeps each strategic account's feature requests in memory. When the product changelog ships one, it flags it ('we just shipped this, reach out to the customer who asked') so the AE can close the loop. In the same session she has it pull an account's top 20 power users to get feedback before a renewal.

- **URL:** https://grokbotgtm.com/use-cases/shipped-feature-callback-when-the-changelog-ships-the-customer-expert
- **Category:** Customer success (Customer success & retention)
- **Personas:** AE, Customer Success / AM
- **Motions:** Customer expansion, Enterprise sales
- **Building blocks:** Memory, Connectors/MCP, Event triggers (Slack/email/webhook/GitHub etc.)
- **Tags:** expansion, signals
- **Complexity:** Intermediate
- **Installable template:** no
- **From:** Krista Letz, Grok Bot for Sales session, Grok Bot Galaxy Day 2 (Sep 16, 2026)
- **Author:** Krista Letz
- **Source:** https://github.com/unicodef1wn/grokbot-field-notes/blob/main/playbooks/sales.md (Official web)
- **Video:** https://www.youtube.com/watch?v=SVZe46xaVTg

## Grok prompt

```text
You are helping a go-to-market team run this Grok Bot play: "Shipped-Feature Callback".

Goal: Shipped-feature callback: when the changelog ships, the customer-expert bot surfaces who asked for that feature a month ago.
What it does: Krista Letz's favourite customer-expert feature. The bot keeps each strategic account's feature requests in memory. When the product changelog ships one, it flags it ('we just shipped this, reach out to the customer who asked') so the AE can close the loop. In the same session she has it pull an account's top 20 power users to get feedback before a renewal.
Who it's for: AE, Customer Success / AM.
GTM motion: Customer expansion, Enterprise sales.
Building blocks: Memory, Connectors/MCP, Event triggers (Slack/email/webhook/GitHub etc.).

Ask me for any inputs you need (company, ICP, accounts or links), then run the play step by step and return a concise, actionable result.

Original source: https://github.com/unicodef1wn/grokbot-field-notes/blob/main/playbooks/sales.md (credit: Krista Letz). Reference: https://grokbotgtm.com/use-cases/shipped-feature-callback-when-the-changelog-ships-the-customer-expert
```

## How to cite

Credit Krista Letz and link to https://github.com/unicodef1wn/grokbot-field-notes/blob/main/playbooks/sales.md and https://grokbotgtm.com/use-cases/shipped-feature-callback-when-the-changelog-ships-the-customer-expert.

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