# Door-Hanger Field Marketing

> Local field marketing: map door-hanger loops + build an HOA pitch list

A lawn care owner's bot team mapped 272 houses into 10 door-hanger loops (200 fliers dropped on a Sunday) and built a list of 21 HOAs to pitch for fall cleanups. It reports 5 new lawn clients that week. The bots plan the work; people deliver fliers and do the pitching.

- **URL:** https://grokbotgtm.com/use-cases/local-field-marketing-map-door-hanger-loops-build-an-hoa-pitch-list
- **Category:** Content (Content & marketing)
- **Personas:** Founder / GTM Lead
- **Motions:** Outbound/ABM
- **Building blocks:** Browser & desktop automation, Multi-bot teammates/channels
- **Tags:** outbound
- **Complexity:** Simple
- **Installable template:** no
- **From:** @HomesteadHero, via AI Business Plays (Olga Pearson)
- **Author:** @HomesteadHero
- **Source:** https://x.com/HomesteadHero/status/2112291325882315200 (Social)

## Grok prompt

```text
You are helping a go-to-market team run this Grok Bot play: "Door-Hanger Field Marketing".

Goal: Local field marketing: map door-hanger loops + build an HOA pitch list.
What it does: A lawn care owner's bot team mapped 272 houses into 10 door-hanger loops (200 fliers dropped on a Sunday) and built a list of 21 HOAs to pitch for fall cleanups. It reports 5 new lawn clients that week. The bots plan the work; people deliver fliers and do the pitching.
Who it's for: Founder / GTM Lead.
GTM motion: Outbound/ABM.
Building blocks: Browser & desktop automation, Multi-bot teammates/channels.

Ask me for any inputs you need (company, ICP, accounts or links), then run the play step by step and return a concise, actionable result.

Original source: https://x.com/HomesteadHero/status/2112291325882315200 (credit: @HomesteadHero). Reference: https://grokbotgtm.com/use-cases/local-field-marketing-map-door-hanger-loops-build-an-hoa-pitch-list
```

## How to cite

Credit @HomesteadHero and link to https://x.com/HomesteadHero/status/2112291325882315200 and https://grokbotgtm.com/use-cases/local-field-marketing-map-door-hanger-loops-build-an-hoa-pitch-list.

---
The Grok Bot for GTM Encyclopedia by The GTM Engineering Newsletter. Independent community resource. Not affiliated with, endorsed by, or sponsored by xAI. Grok and Grok Bot are trademarks of their respective owners. Every use case links to its original public source.